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LeadPost Review

LeadPost

Turn More Website Visitors Into B2C and B2B Leads

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LeadPost helps businesses and agencies convert anonymous website traffic into actionable leads by revealing the names, email addresses, and mailing addresses of visitors who never fill out a form. A single line of code connects the site to a third-party opt-in network, with results typically appearing immediately after implementation.

Updated Jun 23, 2026

Visitor Identification Data Enrichment

What is LeadPost?

LeadPost is a website visitor identification tool built for businesses and agencies that want to capture leads from traffic that would otherwise leave without any trace. Instead of returning IP ranges or company guesses, it delivers real contact details, including names, email addresses, and physical addresses, for up to 40% of site visitors. This significantly increases the pool of reachable prospects without requiring any changes to the existing site beyond one line of code.

LeadPost is well suited to B2B lead routing, B2C targeting, and agency setups managing multiple clients. Because the implementation is minimal, qualified leads start appearing quickly after the snippet goes live, giving marketers a fast path to actionable data. Teams that want to act on visitor behavior without waiting weeks for form-fill accumulation find it particularly practical.

The tool fits into broader marketing stacks by supporting data enrichment, CRM lead routing, and built-in retargeting across email, social, display, and direct mail channels. It is not a full marketing automation platform and does not rely on third-party cookies. Its scope is deliberately narrow: identify visitors, enrich the resulting contact data, and feed that data into downstream channels while remaining compliant with applicable privacy regulations.

See how teams use LeadPost

  • Identify website visitors anonymously
  • Deliver person-level contact data
  • Tailored workflows for businesses
  • Privacy-first data onboarding
  • Built-in multichannel retargeting
  • Manage multiple clients easily
What Reddit says about LeadPost
Main strengths vs alternatives

Pros

  • Identifies website visitors anonymously.
  • Delivers person-level contact data.
  • Tailored workflows for businesses.
  • Privacy-first data onboarding.
  • Built-in multichannel retargeting.

Cons

  • Higher entry pricing than several competitors.
  • Some advanced features are locked behind higher-tier plans.
  • Initial setup and onboarding may take time for new users.

What people say about LeadPost

  • Verified B2B software reviews from real buyers.

  • Capterra Read reviews

    Buyer-focused reviews from software professionals.

  • Trustpilot Read reviews

    Independent consumer reviews and trust signals.

Frequently asked questions

How to use LeadPost?

Add one line of code to your website to identify visitors, capture leads, and run retargeting campaigns across channels.

How much is LeadPost?

Plans start at $199/month for up to 250 leads, with advanced and premium options available for higher lead volumes.

Why choose LeadPost?

LeadPost provides accurate contact data, works with your business model, and supports multi-channel retargeting without relying on third-party cookies.

How does LeadPost work?

It identifies website visitors using compliant data onboarding, enriches contacts, and enables retargeting via email, social, display, and direct mail.

Is LeadPost free?

LeadPost offers a 14-day free trial with no credit card required to capture up to 100 B2B leads.

Is LeadPost a partner?

Yes, LeadPost offers an Agency Partner Program with white-label options and exclusive discounted rates.

How to learn LeadPost?

Explore resources like blogs, case studies, and FAQ sections available on the LeadPost website for guided learning.

What are LeadPost alternatives?

Alternatives include Leadfeeder, Albacross, Lead Forensics, Clearbit, KickFire, Visitor Queue, and Visual Visitor.

What are LeadPost reviews?

Users praise LeadPost for accuracy, reliable contact data, excellent support, and significant improvements in lead conversion.

Does LeadPost have an API?

Yes, LeadPost supports integrations with one-click setups for seamless data flow and campaign management.

Does LeadPost have a trial or a demo?

LeadPost provides a 14-day free trial with no credit card required to start identifying and capturing leads.

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